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Web Copy

Your Website Needs More than Just Web Content

Generally, a website should have content that site visitors can read. These may include executive summary, a description of your goods and services and so on. For your online marketing success, you need to look at having more than just content on your website.

In order to market and promote your business to your target audience, you need web copy that converts, and prompts customer action. You need to go beyond mechanical content, and

  • Form a relationship with your clients using copy that they can relate to.

  • Update your content regularly and provide relevant information to your target audience.

Daily Posts is a writing agency with a rich mix of copywriters who deliver web copy which leads your clients through the sales funnel. We approach copywriting with originality and creativity that speaks to your site visitors on a personal level. Our copywriters do not just produce web content. We have professional writers who understand how best to connect with your target audience.

Get in touch with us on 02380 970979 today!

Boost Search Engine Rankings with Well-written Web Copy

Establishing an online presence goes beyond launching a website. If you want to successfully get to your target audience, your website needs to:

  • Have a high search engine ranking.

  • Have content that is enough to engage visitors.

Our copywriters understand how SEO works, and apply the relevant techniques when executing your web copy. This results in a high-ranking website that is visible to your web audience, and that contains content that interests and converts. This benefits you by:

  • Making you an authority in your niche, over your competition.

  • Boosting your sales.

Your Site Needs Web Copy that Communicates Your Business Message

As part of your marketing strategy, you need web copy that communicates your business message in easy to understand language.  Quality web copy, using landing pages, press releases, product descriptions, blog posts and so on, can engage your website visitors across all your online platforms.

This is why you need a writing company that understands how best to arrest the attention of your target audience. Our professional writers produce high quality web copy that fits right into your business objectives.

As a professional writing agency, you are sure of web copy that is:

  • Focused on your target audience and customers.

  • Easy to understand.

  • Drives traffic to your site.

  • Moves site visitors to take action.

  • Boosts your conversion rate.

  • Informs and interests site visitors enough to bring them back.

Web Copy that Delivers Sales

Your website is as good as its web copy. Although its general outlook is important, when it comes to converting your site visitors into customers and delivering sales, it is the content of your web copy that does the convincing and prompts customers to act.

Online marketing is effective, when you are able to convince customers to act, and make sales. Our copywriters engage your clients with relevant information that guides them through the sales funnel.

As a professional writing agency, we do not just produce content. We communicate with your target audience in language that is easy to understand, using the right tone of voice and weaving in appropriate key words and call-to-action. This convinces prospective customers and results in sales.

We produce web copy that not only familiarizes your target audience with your brand, but also moves them to take action. For testable copy with instant results, you need Daily Posts to handle your web copy.

Why Daily Posts Should Handle Your Web Copy

  • As an essential part of your marketing mix, you need to be deliberate and consistent with publishing high quality content across your online platforms. This requires a lot of time. When it comes to web copy, Daily Posts produces content that you can trust to project your business identity, while you focus on other aspects of your business.

  • If you need to come up with fresh ideas for your blogs, and up-to-date information that interests your audience, our team of professional writers are at your service.

  • As an experienced writing agency, we write from a customer-focused perspective.

  • As your business grows and diversifies, we are able to accommodate your writing needs to reflect your business identity.

  • We execute web copy that gives satisfactory search engine rankings, higher conversion rates, and that convinces customers to act.

The Daily Posts Advantage

  • No Stress: You can easily sign up to our services without any hassles. Our communication channel is straightforward, and you can get your requirements and demands across to us- without any difficulties.

  • Quality: We have professional writers who produce excellent web copy that is thorough, original and free of grammatical errors.

  • Versatility: At Daily Posts, there is a writer for you no matter your business offering. We have a rich mix of professional copy writers who are creative and consistent with fresh and relevant content.

  • Speed: You can be sure that your project will be delivered without any delays. As a professional writing agency, we have a mechanism that ensures that we consistently deliver content that fits. Our virtual office makes it possible for our copywriters to work round the clock, ensuring that your tasks are carried out without delays. 

Set up an account with us today, and let us get started on that project.

What is web copy?

Did you know that you have only about 20 seconds to pique the interest of your visitors and make them read more of what is on your website and probably visit other pages?

The fact is that the average website visitor is just one click away from leaving your website for the competition, and only the persuasiveness of your web copy can get them to stay. Web copy is the meat of your website. This is what your visitors can bite and chew on, and unless it is worth hanging around for and reading, you will end up experiencing high bounce rates despite your high traffic. Web copy is the text part of your website content that can convert visitors to subscribers and customers. If your website copy fails to make an instant connection with your website visitors, then there is something you are not getting right.

Types of web copy

The internet has grown to become a very competitive platform where only the strongest survive - strongest in terms of websites that can meet the visitors’ expectations. This in part means writing persuasive and relevant copy for your website. Web copy comes in different types and using the right one in the right place is the fastest way to attract the people that matter to your business.

  • Website content
  • Blogs
  • Articles
  • Social media updates
  • Advertisement and
  • Reports

These are just a few types of web copy available. Regardless of the type of copy you need for your project, quality copy is vital if you are interested in connecting with your visitors and encouraging a successful user journey.

If you need website copy that immediately grabs attention, builds interest and compels the required action, then you are on the right webpage. At Daily Posts, we have copywriters who are expert in creating website copy that get results.

Get started today.

Writing great web copy

Are you suffering from the dry, boring web copy syndrome? This is unfortunately the fastest way to lose visitors to your website despite your best search engine optimisation efforts.

Not too long ago, writing web copy was not much of a hassle, you simply transfer your existing copy to the internet. But the dynamics have changed. The evolution of the internet and marketing communications has made it so that dry, boring and conventional copy just won’t sell. To write great web copy, you have to get inside the mind of the reader, using a style of writing and terms that will quickly resonate with them. This means incisive and unconventional headings, concise paragraphs and clear call to actions.

When you write copy for the web, you need to understand that people don’t read it, they scan. They read the headlines and quickly glance through the paragraph and message to see if it is important to them. That is why you have to catch them from the very beginning.

Unfortunately, not everyone has the skills and expertise to write winning web copy, which is why it is never a bad idea to invest in a professional copywriter.

Our expert copywriters at Daily Posts can work with you to create expert copy meant for the web. We understand the readers’ psychology and will work with you to create copy that resonates with your target audience.

Call Daily Posts copywriting agency on 02380970979 to get started.

Important facts and stats about web copy

When writing web copy, using strategically placed naturally occurring keywords will boost page rank and search engine visibility.

It takes less than 20 seconds to attract the attention of a reader which is why your message should be passed clearly and early enough.

80% of readers use the heading to get the information they need about the content of a web page and only 20% bother to read the actual content. This underscores the importance of using the right headlines when writing web copy.

Only 20% of people read the contents of a web page to the end so it is important that the vital points stand out on web page copy.

People don’t read web pages, they scan them in an F pattern, and as a result, they tend to read the third word on a line less often than they read the first two words. Therefore, put your most important information at the beginning of copy.

Common questions regarding web copy

What is the difference between web content and web copy?

Web content covers all the information available on a web page including the text content, visual content, audio files, tables and infographics. Web copy is different in that it covers only the text content of a web page or landing page. However, for web copy to be effective, it has to tell a story or explain a concept in a way that persuades the reader to carry out the needed actions.

Why do I need a web copywriter?

It is not uncommon to come across business owners wondering about the need to hire a professional web copywriter. Of course, no one can tell the story of your business better than yourself, but sometimes, the way the story is told matters as much as the story itself.

Investing in a professional copywriting agency is a good business decision, as a professional copywriter will know the correct nuances, style and terms to use that would resonate with your intended reader.

When is a good time to start thinking about web copy?

It is always best to start planning for your website content at the same time you are planning your website development. This way, your message is delivered to the right people from the very day of your website launch.

Investing in website copy from the very beginning saves you the hassle of having to do the content of your website all over again.

Sometimes, you are faced with the need to breathe new life into your website. If this is you, you need the best web copywriting agency to get it done right.

Interested in expert web copy? Call Daily Posts UK on 02380 970979 to get started.

Well-written Web Copy for Your Website

Do you need well-written web copy for your website? Owning a website is a crucial step in establishing web presence for your business. Getting your website to achieve its purpose as part of your broad business marketing strategy, requires effective copy.

At Daily Posts, we specialize in web copy that sells your business to your target audience. Our pool of professional writers produce customer-friendly content that markets your business identity across your online platforms.

Your website is your business identity, and the first point of call between you and your online target audience. Let Daily Posts, a reliable writing agency, handle your web copy today!

Call us now on 02380 970979 to find out more.

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