Business to business (B2B) as the term implies is the offering of services or products by a business entity to another business entity. This is different from Business to Consumers (B2C) where transactions are between a business and an individual consumer.
As with the B2C, the business to business entities also require marketing, only that the audience in focus is different. A B2B copywriter creates copy with a focus on a different audience ? other businesses. He puts your content online in a way that is accessible and of interest to your audience.
In B2B copywriting, the tone and style of communication is different, as you are addressing CEOs, CFOs and top management who make capital or purchase decisions.
Copywriting for B2B is in many ways similar to B2C, the only difference is the fact that focus is on business and not on an individual consumer. Here are some service offerings of a B2B copywriter:
The main drive of B2B copywriters is to generate leads for the businesses that hire them.
Three key ingredients make a successful B2B copywriter. They are: depth of research, experience and creative flair.
The goal of copywriting, whether your target is a business or individual consumer, is to describe what you are selling and why customers should buy them. The B2B copywriter helps to:
The B2B Copywriter knows how to write in your industry language; use your catch phrases and buzzwords to gain the attention of your target market.
In order to create a good brand image and brand awareness, a business should hire the services of professional copywriters.
When copywriting drives traffic to your site, generates leads and increases conversions, it impacts on your profit levels, making your business competitive. This is great ROI and it is worth it.
many other methods to create awareness for your brand, copywriting is just one of them. Depending on your marketing budget, you may like to combine other methods with B2B copywriting.
Your products and services are unique to you and so will be the content created for your brand.
Daily Post's team works hard to deliver before the agreed deadline. Turn-around time largely depends on volume, requirements and purpose of the copywriting project. This is determined on a project basis. Whatever time is agreed upon, we are certain to deliver, before the set deadline.
Our basic website package affords you a decent amount of content to establish your brand on-site and off. Armed with the content you require you will be able to drive your business forward.
We guide you on the content that might work best and deliver, your monthly content to the highest standard.
Our basic monthly package includes:
10 On Site Blog Posts (500+) or 5 (1000+)
20 Off Site Posts (1000+)
2 Press Releases
1 Interest Article (1500+)
Purchase multiple for several websites, or why not top up with individual products.