Viral Content Marketing Inspiration

Funny, Dark and Powerful- Awesome!
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Funny, Dark and Powerful- Awesome!This is one of the best stunts yet! Anatomy of a Viral Video: Carrie – Telekinetic Coffee Shop Surprise The Carrie video is a bit of a departure from the usual viral video. Popular wisdom dictates to usually keeping surprises playful. With that in mind though, the promotional video is for a horrRead More
Nothing Like Christmas Cheer to Go Viral
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Nothing Like Christmas Cheer to Go ViralCould this be a Christmas number one for years to come? WestJet’s Christmas Miracle video is a fusion of some of the most important aspects of viral video production. First and foremost, it is storytelling. And one of the greatest traditions in the Western world is Christmas stories and the CRead More

Anatomy of a Viral Video: Burger King – The Subservient Chicken
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Anatomy of a Viral Video: Burger King – The Subservient ChickenIn 2004, Miami advertising firm CP+B launched a viral marketing campaign for Burger King in support of its TenderCrisp sandwich. The campaign captured audiences’ attention by using a level of interactivity only possible on the internet. This viral approach was actually quite novel, not followiRead More
Anatomy of a Viral Video: Coca-Cola – Happiness Machine
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Anatomy of a Viral Video: Coca-Cola – Happiness MachineThe Coca-Cola Happiness Machine video is classic viral video craft at its finest. Just six seconds into the video, viewers are already being lured in by the promise of something surprising in the near future with, “We put a special coke machine in the middle of a college campus…” And the pRead More

WHAT, WHEN AND HOW TO POST TO FACEBOOK
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WHAT, WHEN AND HOW TO POST TO FACEBOOKWith more than a billion active users, Facebook provides a rare opportunity for small businesses with limited ad budgets and even big businesses to reach a large number of people. The wealth of data available on Facebook makes it hard to ignore for any business wanting to grow. The effective use of Read More
25 ways to get ideas for your content marketing article
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25 ways to get ideas for your content marketing articleA fantastic idea is at the heart of any content campaign or project. The buzz around an article sustains you through the long hike of creation and gets your target audience to keep sharing your content. Putting effort into a bad idea is a waste of resources and can lead to high bounce rate, loss [&hRead More

The Complete Beginners Guide to Content Writing For the Web
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The Complete Beginners Guide to Content Writing For the WebIn general, writing is a time consuming and hard work, but writing content for the web is even more so. Studies show that at least 55% of site visitors spend less than 15 seconds on a webpage. To beat these statistics, content writing for the web has to be better than good, it must be […]Read More
Making a Difference in your Content Strategy, using Niche Marketing
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Making a Difference in your Content Strategy, using Niche MarketingPut yourself in the shoes of your target consumer. It could be a ‘stay at home mother’ that barely has five minutes to search online for a specific product, before she has to hurry back to take care of her family. It might even be a busy career person, inundated with work calls, who barely [&helRead More

Understanding Your Target Audience for Content Marketing
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Understanding Your Target Audience for Content MarketingWhen preparing a Content Marketing strategy, it is important to know who you are writing for. A plan without a distinctive target group could lead to the failure of your online marketing objectives. Target audience analysis is therefore a core part of any marketing strategy. If you don’t know yourRead More
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