SEO Copy Masters

Keywords, Keyword stuffing

Keyword Stuffing Explained

In the practice of SEO writing, ‘keyword stuffing’ is the (bad) habit of fitting as many of the relevant keywords into one article or page as possible. In the early days of SEO this was something that worked well and could help to get a ranking boost, but this is no longer the case. If […]

How to rank in search engines

Everyone knows the importance of a good website but it’s often harder to make yourself visible in those essential rankings. With most searches, people don’t often venture into the 4th or 5th page, so if your business isn’t up there in the top 3 pages, you are more than likely being bypassed by potential customers. […]

Things to Avoid in Marketing

Top 5 No-No’s When Promoting Your Website

You spent the last six months painstakingly creating the perfect website. You’re finally ready for the big unveiling; you want to create a buzz to reach as wide an audience as possible. To do this, you must promote your website successfully, this means increasing your website’s visibility, and increasing daily traffic from people who are interested […]

The Penguin Algorithm

It’s the dawn of a new era of SEO content writing and Google page ranking. ‘Penguin’ is one of the search engine’s new algorithms, which is always on the job, ready to warn you if your site doesn’t comply with the new rules. It can be confusing when you are hit with a Google penalty […]

History Of SEO

Search Engine Optimization writing has been around since the mid 90’s and has since in accordance with the internet. SEO is about making websites easier to rank on search engine listings, and increasing visibility for potential readers. A brief timeline of SEO: 1995– Yahoo launches a web directory. 1998 – Google & DMOZ launch. 2000 – Yahoo stops […]

SEO Friendly Content: What You Need To Know

Google is placing a higher priority on top quality written content with its new SEO algorithm. When putting a focus on SEO writing in your content, there are several things you need to keep in mind in order to get the best of new Google ranking system; let’s take a look at some tips for avoiding […]

Making Your Blog Content Relevant

In today’s world of information overload, you need to provide transparent, if not concrete, examples of how your services and products can benefit specific niche audiences. That is why you should direct your blog material to the people you want to reach. Make the information relative to those individuals who stand to gain the most […]

Fresh Content: A Search Algorithm Indicator

If you own and operate a website, you may have a basic understanding of the importance of fresh website content. But you might, also, be unaware of how much fresh webpage content can affect a search engine’s algorithm with regard to your website’s ranking. A search engine algorithm is a series of formulas that are used […]

Content is king concept

A Keyword Density Guide

Matt Cutts, boss of WebSPAM at Google, tells us what we need to know about keyword density. Keyword density used to be considered an important part of SEO copywriting by most online marketers, but analysts like Matt Cutts will tell you that people seem to be putting too much stock in keyword density these days. […]